adjust your campaigns continuously except during the learning phase To avoid falling into an overload of KPIs focus at a minimum on the following The conversion rate you must reach a threshold to be defined between the number of people who have been exposed to your campaign and those who have achieved the objective Cost per conversion you need to know how much each conversion from your Facebook Ads costs you with the aim of reducing this cost ROAS which allows you to evaluate the profitability of your Facebook Ads campaigns based on the turnover generated Here again all this must be refined according to the objective initially selected A campaign dedicated to brand awareness will inevitably have different metrics from an advertising focused on conversion With this data in mind create test
innovate Managing your Facebook Ads campaigns requires time involvement USA Student Phone Number List and relative expertise Certified by the platform Social Ads consultants are trained to answer your questions and boost your conversion rate Lets talk about it Share this article Link copied Maxime Girard Written by Maxime Girard Continuing training AB testing and performance among other things allow us to repay customers trust they place in us A EXPLORER Facebook Ads measure the advertising impact of your videos with Engaged View Attribution August min reading Facebook Ads how to target your Instagram audience with your ads March
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