Google quickly rewards

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They must refer to the content of the page Although it is true that they must detail what we are going to read, they have to do it in a very short way. Avoid long links at all costs. Focus on making them very concise and make sure everyone is going to understand what to expect when they enter it. Let's go back to the bad example: site-address/blog/how-to-choose-red-wedding-dresses-and-what-fabric-is-the-best We continue with the good: https://rockcontent/es/blog/optimizacion-web You see the difference? It is clear that the first link is too long and we get lost among so many words.


On the contrary, the second  is friendly because it gives us, with just Gansu Mobile Number List words at the end, the possibility of knowing that if we enter we will learn how to create a web optimization strategy . 3. Apply hyphens to separate individual words As you have seen in all the good examples we have given so far, even if it is a compound keyword , we separate it into middle hyphens to improve its understanding. On this occasion, a bad practice is to use underscores, spaces or special characters such as, for example: site-address/roses/blue_rose!_dress Does it make you want to click? We are sure not! 4. It is always better to apply lowercase letters This may seem like a whim, however, you will be surprised to know that the pages, for example: front.mx/Blog; antente.mx/blog.





They can be considered two separate s, which can significantly increase our internal duplicate content. Conclusion Following the principles related to friendly s that we have described in this content will help you improve the navigability, visibility, organic traffic , number of clicks and rankings of your website. After all,  is about people. It provides users with the necessary data and offers simple and transparent solutions. You'll see how Google quickly rewards this approach! Learn more about this topic by downloading our free ebook on Search Engine Optimization for free . Start conquering the first places in search engines!TF-IDF: the on-page optimization approach your blog needs TF-IDF is a calculation used by Google to understand the importance of terms on a website's pages.