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In fact," and to reward the most useful results. Not because he's a good Samaritan, mind you, but because he wants people to keep using Google and not another search engine , so he can keep making tons of money . And so, update after update, Google has increasingly penalized “unnatural” links – quotes are a must. As penalties grew, however, negative link building flourished . In fact, negative link building exploits precisely those link quality control mechanisms that Google has implemented to avoid manipulation of the algorithm .
So if an attacker wants to attack your website, all they Bosnia and Herzegovina Mobile Number List need to do is do what Google doesn't like: fill it with low-quality incoming links . Low quality links are those that come from : porn sites sites that were in turn penalized very poor quality site networks (link farms) sites with particular themes (e.g. gambling) All clear? Now let's add another piece of the puzzle. For a long time, Google has essentially washed its hands of negative SEO .
Recognizing the vulnerability that links represented in the ranking system meant admitting that the algorithm was… well, all too easy to circumvent. At a certain point, and to the great joy of us SEO heads , he inserted the Disavow function into the Search Console , which allows you to disavow some incoming links . In practice with Disavow you can tell Google : "Hey, no, I never asked for the link from this dirty site, I don't want it, please don't count it".
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